Peru began important potential agreements for the audiovisual and digital production industry at its first appearance at Mipcom 2017.
“Our main objective in taking part was to showcase Peru as a viable alternative for audiovisual production. We also wanted to showcase the county’s varied and stunning landscapes. I’m sure that we have achieved our objective. Everyone who came to the stand was stunned by what we showed them” said Mariella Soldi, subdirector of Marca País (Country Brand) at PromPerú.
Amongst the big announcements at the event was the Emmy nomination for Siesta Z. The series is a co-production from Red Animation Studios and is currently shown in Peru, Ecuador, Colombia and Argentina. It has been sold to more than 50 countries in Asia, the Middle East, Africa and Eastern Europe.
FLI International, a company led by Miki Ivcher, announced the sale of 3,500 hours of air time on Frecuencia Latina to Cadena Ser in the US. Likewise, the company sold the film “La Peor de mis Bodas (My Worst Wedding)” to Blim and Cine Latino and the Ecuadorian production from Ecuavisa “Tres Familias (Three Families)” was sold to TV Azteca to be adapted. This was the first time an Ecuadorian production has been sold to a Mexican network.
Tondero Distribución, Tondero Films’ distribution division, led by Cecilia Gómez de la Torre, announced the upcoming distribution of the Peruvian film Juego Siniestro (Sinister Game) in Argentina, Paraguay, Uruguay, Chile and Central America through a distribution contract with Netminds Media Group.
The Peruvian companies that took part in Mipcom were: América Televisión, Tondero Distribución, Transversal Films, Frecuencia Latina Internacional (FLI), Red Animación, 111 Producciones, Rayo en la Botella, Makaco, Alligator and Quechua Films.